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Website Design: Creating Passionate Users

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by Eric | Jul 28, 2010, 8:16pm EST

Website design is a science all to itself.  I have felt for a long time that the goal of every website should be to create an emotional connection to a user.  Something that once used and then taken away leaves a sense of loss.  Often we refer to this as becoming “indispensable.”

At the core of this effort is the store front, or in web parlance, the home page.  The interface design needs to create a real connection, one that fits the personality of the app, and yet one that alligns with the taste and interest of the user.

I was reading over on Xydo.com in the startup subject, and came across this article which I would highly recommend for your reading and study.

Emotion Interface Design: The Gateway to Passionate Users

Give it a read and let me know what you think.

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