How To Get Comments and Shares

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by Eric | Feb 4, 2012, 11:41am EST

Everyone struggles with how to get their content to go viral.  Recently I read a piece from Gini Dietrich, the founder and CEO of Arment Dietrich, Inc.  In his article he speaks of 10 ways we can get the ball moving toward getting comments and shares.  Give it a read. 10 content ideas that generate comments and [...]

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Content Marketing — The Tsunami On The Horizon

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by Eric | Jan 18, 2012, 4:47pm EST

Content Marketing is fast becoming a whole industry into itself.  Whether you are trying to communicate to your users via email, social networks, blogs or even via website messaging, content marketing is key to user engagement. One only need look in your inbox to see just how terribly business is failing in this pursuit.  My [...]

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Introducing XYDO Brief [Invites]

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by Christopher Calder | Sep 6, 2011, 10:48am EST

Last week Team XYDO released XYDO Brief in private beta, and so far the reviews have been very positive. In many respects, XYDO Brief is the best way to stay connected to the subjects you care about without a lot of hassle. Rip Empson at TechCrunch wrote a great article on XYDO Brief; check it [...]

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Why Starting with NO Kills

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by Eric | May 17, 2011, 9:18am EST

I was reading from one of my favorite blogs today authored by Seth Godin. Seth has an uncanny way of describing something that hits at our core, and does so with very few words. For those of you that do not know Seth, here is a link to his blog. What follows below is a [...]

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Would It Be Crazy IF?

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by Eric | Apr 15, 2011, 8:52am EST

This week I did a presentation to two sections of a prominant business school with an hour of Q&A in between. I fashioned it off a line I read in an article I discovered on XYDO. Would it be crazy if (you fill in the blank). Imagine just doing lunch with a few smart buddies [...]

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The Emergence of XYDO

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by Eric | Feb 14, 2011, 9:37am EST

Team XYDO has been hard at work on XYDO, our drive toward reinventing News on a truly social level. After crawling out of our bat cave of over 9 months of development, we are pleased to introduce you to XYDO. We all know there is a place on the web to buy books, shoes, do [...]

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Riding the Startup Roller Coaster to Success

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by Eric | Jan 25, 2011, 8:55am EST

This morning I wanted to take a quick stab at the emotional Roller Coaster that creating, launching, and managing a startup can be. Put simply, jumping into the startup void is not for the feint of heart. By no means am I advising against seeing your dreams to fruition, I am however, attempting to ground [...]

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